We are a private non-profit [501 (c) 3] organization governed by a volunteer board of directors. The operating principles of the Neptune Festival focus entirely on serving the City of Virginia Beach in a holistically ambitious attempt to help the community strive for all aspects of greatness.

The Virginia Beach Neptune Festival is a private, non-profit 501-C3 organization, producing over 40 events per year.

The Festival has an annual operating budget of $2.1 million, which is derived through corporate sponsorships, admission tickets, merchandise sales, and site revenues. The high quantity and wide range of sponsors and non-profit partnerships contribute to the charitable, educational, cultural, recreational, and economic development of the Hampton Roads region.

Neptune Festival Boardwalk Weekend alone annually generates $23.5 million in economic impact, $16.9 million in direct impact by Boardwalk Weekend visitors, and $1.19 million in direct municipal taxes. Investing in and partnering with other regional businesses whenever possible, the Neptune Festival spent in excess of $1,000,000 with local businesses, service providers, vendors, and suppliers in 2018.

Neptune Festival shares monies with partnering charitable organizations such as EQUI-KIDS, The Governor's School for the Arts, Toby's Dream Foundation, Virginia Beach Lifeguard Association, Virginia Beach Rotary, Town Center Kiwanis Club, Virginia Beach Police Foundation, Virginia Musical Theater, Virginia Symphony Orchestra, and Symphonicity, among others.

The Festival has vast geographic coverage and is well respected in the special events industry, as demonstrated by the consistent recognition of its flagship event, the Virginia Beach Neptune Festival Boardwalk Weekend, as one of the Top 100 Events in North America and among the Top 20 Events in the Southeastern US.

The Neptune Festival’s most popular event - Neptune Festival Boardwalk Weekend - begins on the last Friday of September and is the largest annual special event in the Commonwealth of Virginia.

Festival Facts

  • Has evolved into one of the Country’s TOP 100 Festivals and TOP 10 on the East Coast. It has become a major visitor draw, filling the hotels at the Oceanfront and bringing thousands of local visitors to the Boardwalk. Heralded as the city’s largest and oldest event of its kind, it’s also one of the largest events in the Commonwealth of Virginia.
  • Has a professional staff, but is truly a function of the community, with over 1,000 active volunteers and almost 30 separate event activity chairmen.
  • There are 40+ EVENTS, which range from sporting activities such as golf, volleyball, tennis, 8K run and surfing competition to the art and craft show, which alone attracts almost 300 exhibitors. The Boardwalk Weekend also includes the ever-popular International Sandsculpting Championship, the Grand Parade, and three stages of entertainment. Pre-Festival events encompass the Wine Festival, Senior Citizens activities, End of Summer Bay Bash, among others.

Royal Court

  • KING NEPTUNE is chosen by committee from nominations solicited from the general public. Criteria include many factors, including demonstrated involvement and contribution to the quality of life in Virginia Beach, active participation in the activities of community life, and an understanding of the spirit of the Neptune Festival. Many public relations activities take place throughout the year as the King becomes a good will ambassador for the city.
  • TRITONS are men of the community selected by nomination who meet the same criteria applied to the selection of the King.
  • PRINCESSES are chosen by open competition from the city’s high schools. They are selected in November of their junior year of high school. Applications are available through their high schools and the Neptune office beginning September of their junior year of high school.

Economic Data

An economic impact study conducted by Choice Communications Systems, Inc. revealed the following:

  • $23.5 million economic impact by the Neptune Festival Boardwalk Weekend
  • $16.9 million in direct impact by Neptune Festival visitors
  • $1.19 million in tax impact by Neptune Festival visitors
  • 405,400 attendees over the Neptune Festival Boardwalk Weekend alone
  • 52% of attendees are visitors from outside of Virginia Beach
  • 26,500 room nights generated by overnight hotel attendees
  • $170 per day spent by overnight hotel attendees
  • 1 in 4 residents visit Neptune Festival at least one day
  • 80% of attendees have visited Neptune Festival in the past
  • 8 average past visits attendees have made to Neptune Festival
  • 98% of attendees say they will return or may return next year
  • 4 in 5 visitors came to Virginia Beach specifically to attend the event

Mission Statement

Provide a quality, safe and diverse mix of events and activities that will:

  • Enhance family values and togetherness
  • Provide a vehicle by which business organizations can return value to Virginia Beach through support and sponsorships while receiving promotional and marketing values
  • Create a positive economic impact
  • Allow an opportunity for non-profit, civic and charitable entities to enhance fund raising for their individual groups
  • Showcase the unique location of Virginia Beach as a city by the sea


To create a venue which will:

  • Engender a spirit of community pride, fellowship, camaraderie and cohesiveness for the diverse elements of the Virginia Beach citizenry
  • Appeal to a wide ranging regional constituency
  • Add to the quality of life
  • Offer a diversity of enjoyment opportunities for the family unit
  • Market Virginia Beach and Hampton Roads area, creating a significant economic impact

Organizational Structure

The Neptune Festival is truly a community enterprise. A volunteer Board of Directors, consisting of 40 community leaders, oversees all activities, none of which would be possible without the help of its 1,200+ volunteers.